Our Community involvement strategy
Through the group’s companies and brands, we support local community projects which seek to help those living in deprived communities.
Our aim is to not only provide financial help but to get our staff involved in the projects too. This helps motivate and develop our staff and leverages the financial support we give so that even more is achieved.
These programmes deliver support in three ways:
- Identifying and supporting local projects which address the most relevant social inclusion issues in the communities in which we operate.
- Providing employees with matched funding for fundraising and volunteering activities undertaken, both inside and outside work.
- Encouraging our employees to take part in company-led volunteering initiatives.